Flash Multimedia Can Cost You In Google Rankings
Google advising websites to use HTML5 instead of Flash for multimedia is nothing new. What is new is that it can directly cost you search rankings now.
HTML5 Takes Over Flash For Google Ads
Google announced on Wednesday that it will start converting all Flash ads to HTML5 automatically. The company presents this as an opportunity for advertisers to access more inventory.
YouTube Attempts To Move Further From Flash Embeds
Google announced that it is now defaulting to the HTML5 player on the web for YouTube embeds, moving to iframes. Along with this, they’re deprecating the “old style” of Flash <object> embeds and their Flash API.
Important Updates Coming to Flash Player 16
Adobe released Flash Player 16 last week. It comes with important bug and security fixes, and adds stand alone installation and plugin support for the PPAPI (“Pepper”) version of Flash Player. Before, this was only available as an integrated component … Continue reading
Google Provides Flash-to-HTML5 Conversion Tools For Mobile Ad Network
Recognizing that display ads don’t always translate well from the desktop to mobile devices, Google announced that it will be launching several new mobile display formats and tools across the Google Display Network, the AdMob Network, and DoubleClick over the … Continue reading
Google Goes Global About the Flash Warnings Issued to Mobile Users!
Google recently began displaying flash warnings to mobile users within the search results in US English. This was supposedly expanded on a global scale earlier in October, when Pierre Far from Google made the announcement regarding the flash warnings on … Continue reading
Flash Player Vulnerabilities Fixed With Latest Update
Adobe recently released updates to Flash Player and Air across all platforms, fixing a total of twelve security issues. “Adobe has released security updates for Adobe Flash Player for Windows, Macintosh and Linux. These updates address vulnerabilities that could potentially … Continue reading
Sites That Might Not Work In Mobile (Flash) Will Be Noted In Google Search Results
Google is going to start letting mobile searchers know when results include pages that may not work on their devices. On a device that doesn’t support Flash, for example (which includes iOS and Android versions 4.1 and higher), Google will … Continue reading
Adobe Shockwave Has Been Including Old, Dangerous Flash Player In Their Bundles
It was recently discovered that Adobe Shockwave has been bundling a version of Flash Player that is over fifteen months old, and behind on important security updates. From the Vulnerability Notes Database at kb.cert.org: Adobe Macromedia Shockwave Player is software … Continue reading
Adobe Announces Flash Runtime Updates, Additional OS Support Coming
Adobe recently posted an update on the Flash Runtime on its official blog in hopes of addressing questions people have been asking on various forums. Product manager and customer advocate for the Flash Runtime product team, Chris Campbell, who has spent a … Continue reading